FRAM.com wins ACPN Silver Web-Based Catalog Award

FOR IMMEDIATE RELEASE  

Contact:

Patrick Reyes

Marketing Manager Filtration 

FRAM.com wins ACPN Silver Web-Based Catalog Award

Rochester Hills, Michigan (June 16, 2023) – FRAM®, the industry leader in engine oil filtration products, has won the 2023 Silver Web-Based Catalog Award from the Automotive Content Professionals Network (ACPN) for the FRAM.com consumer website.

Web-based catalogs are evaluated on criteria such as design, navigation, use of technology, innovation, interactivity, and quality of content. The content must be data-driven and dynamically presented to the client browser in HTML. This award recognizes FRAM.com as a leader in delivering consumer information and content.

FRAM® is committed to providing consumers a world-class online experience to deliver informative content. FRAM is a leading consumer choice for oil filters in the United States. Today, we're known as America's number one oil filter brand, and the FRAM team continues to manufacture and market a variety of quality oil, air, and cabin air filters.

For more information, visit fram.com.  

About ACPN: 

The Automotive Content Professionals Network (ACPN), a community of the Auto Care Association, is a professional network with 400+ individual members employed in the aftermarket industry. It is the only community devoted exclusively to the education and professional development needs of the content professional.

About First Brands Group™:

First Brands Group™ is a global automotive parts company that develops, markets and sells premium products through a portfolio of nine market-leading brands: Raybestos® complete brake solutions, Centric® Parts replacement brake components, FRAM® filtration products, Luber-finer® filtration products, TRICO® wiper blades, ANCO® wiper blades, Carter® fuel and water pumps, Autolite® spark plugs, and StrongArm® lift supports. The First Brands Group™ portfolio of world-class brands offers best-in-class technology, industry-leading engineering capabilities and superior customer service.

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